Archetype

Overview

Archetype is a Model Context Protocol server that brings brand management to AI agents. It provides tokens, components, templates, voice, assets, and brand checks—all the tools you need to maintain consistent brand identity across agent-powered workflows. Instead of switching between apps and copying values by hand, your AI assistant can call Archetype's tools directly.

The server runs as a remote endpoint at https://www.heyarchetype.com/api/mcp with no local installation required and no authentication needed. Current release is v3.7.0. Full details are available at https://www.heyarchetype.com/mcp.

Archetype is listed in the AI & Agents category on mcp.site and works with all MCP clients including Claude Desktop, Claude Code, Cursor, VS Code, Windsurf, and Zed. If you maintain Archetype, claim this listing to verify ownership and keep information current.

Installation

Settings → Connectors → Add custom connector
Name: Archetype
URL:  https://www.heyarchetype.com/api/mcp